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Deontay Wilder, Others Targeted By Eddie Hearn Following $1 Billion Boxing Venture

12 May, 2018, 06:20 | Author: Lula Armstrong
  • Eddie Hearn

The joint venture, the biggest ever deal agreed in boxing, allows Matchroom Boxing to stage 16 fights a year in the U.S. featuring some of the sport's biggest stars.

This is fantastic news for United Kingdom fight fans on Sky Sports.

Before the Perform Group launches its over-the-top sports platform in the USA this summer, the company studied the existing media rights deals in all of the leagues and sports.

"HBO and Showtime are the two major players over here", Hearn said, as per the Independent. "It's time to bring DAZN to America and the incredible events we have planned with Matchroom is a great place to start". As it prepares to bring DAZN to America, Perform this week named former ESPN President John Skipper its new executive chairman. "Recently, we made our move into boxing in America, but there were certain things that I needed to be able to take boxing here to a new level, to build a stable that is unrivaled". Floyd Mayweather and Manny Pacquiao, the sport's biggest stars of the past 15 years, are both retired, and younger fighters have yet to make an impact beyond avid fight fans.

But the biggest takeaway was the magnitude of the investment and the scope of Perform Group's ambition in the U.S. In two years since launching, DAZN is now available in Germany, Japan, Austria, Switzerland, and Canada for a monthly subscription charge with no contract and no pay-per-view.

Eddie Hearn, Managing Director of Matchroom Boxing, and Simon Denyer, CEO of Perform Group, announced the joint venture at a press conference in NY. "We will upset a lot of people today and the way we promote boxing and watch boxing will never be the same". "Since our expansion to the USA, we have been looking for a partner that shares our vision and that can give us the volume of dates and rights fees required to build the strongest stable in world boxing and take it to a new level", Hearn said.


"We can build a formidable team of fighters and also put our stamp on events from production to talent to in-arena experience".

"This is a historic moment for Matchroom and the sport of boxing".

"America - we have well and truly arrived, let the fun begin!" Already available in five other countries, DAZN (pronounced "da-zone") will use the boxing deal as its entry into a US market where no other major rights are available. Jacobs is an example of a boxer advised by Haymon while being promoted by Hearn.

The lightweight champion has featured twice on the undercard of British heavyweight Anthony Joshua, who is also in Hearn's stable of fighters with James DeGale, Kell Brook, Tony Bellew, Amir Khan, Anthony Crolla, and Scott Quigg.

Of the 16 cards to be produced Hearn promises 12 of them will be top of the line shows and 4 will be "absolute monsters".

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