The new feature will show users Instagram posts that friends have liked or that the algorithm thinks will appeal to them directly in feed.
This isn't the first time Instagram has offered recommended content.
According to a report by Tech Crunch, the newest section in Instagram is being introduced as a part of "Recommended for You" feature to the photo-editing platform.
Instagram has been rolling out new features over the past months, with one of them being the ability to follow hashtags in the same way that users would when viewing accounts. Users need not get it confused with their own home feed. This is nearly the same as the new "Explore Feed" that was launched by Facebook.
Unfortunately for those that desire to remove this option entirely this is not going to be possible but instead when users come across one of these "recommended" posts they can locate the three dots and choose the "hide" option.
The change comes shortly after another update also focused on broadening users' access to content beyond what's being posted to those accounts you explicitly follow.
However, there is one fundamental difference between the hashtag feature and the new "recommended posts" feature. In the meantime, for fans who would like to take advantage of the option to temporarily hide recommended posts, they can head over to the Help Center to view the full details and the steps needed to do so.
Instagram says the feature, which is available on both iOS and Android, is now rolling out. The social media platform did not give any clear indications on when exactly will the new update be fully available to all its users. It didn't confirm when that rollout would complete and become available to all of Instagram's user base.
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