Hunt for AR Star Wars Characters During 'Find the Force' Event

25 August, 2017, 00:37 | Author: Courtney Perry
  • The First Order Adds A Dreadnought And Super Sized AT-ATs To Its Arsenal For Star Wars The Last Jedi

To make sure its September 1st Star Wars: The Last Jedi Force Friday II toy launch event is a success, it has added an augmented reality component called Find the Force.

And though it was by no means the first product to harness AR, there's no denying that Pokémon Go brought augmented reality to the mainstream past year, so we're excited to see it incorporated in a Star Wars-themed treasure hunt.

The retailers include Wal-Mart Stores, Target, Best Buy and Apple stores. There are 15 total AG characters to find across the three days.

Find the Force is a virtual treasure hunt utilizing a special viewer on the Star Wars app.

"We are excited that augmented reality will allow fans to experience the universe in a whole new way", Kathleen Kennedy, the president of the Disney-controlled Lucasfilm, which is responsible for the cinematic series that originated in 1977, said. That means you can take a photo or video standing alongside the likes of Admiral Ackbar (as demonstrated in the video above). You can check out the details of the contest here and the list of participating stores here.


You'll get the chance to witness how the Resistance manages to go up against these deadly weapons when The Last Jedi opens in theaters on December 15.

"When you scan the graphic using the Star Wars app, you'll reveal a character, who through AR, will appear in the room with you", the companies wrote in a blog post.

If you can't wait till next week, you can see the augmented reality characters in action now by downloading the latest version of app now and unlocking those Penguin-like inhabitants of Ahch-To, Porgs.

Star Wars VIII: The Last Jedi will be released in United Kingdom cinemas on 15th December 2017.

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